71740 is a Republican stronghold. About 25% of voters here vote Democratic and 75% Republican.
About 52% of adults in 71740 typically vote, below the U.S. average of about 62%. Among adults in 71740, ~13% vote Democratic, ~39% Republican, and ~48% don't vote. The map below shows estimated turnout by block group.
How 71740 compares
Among zip codes within 15 miles, 71740 leans more Republican than 2 of 3 neighbors.
71740 runs about 20 points more Republican than Arkansas as a whole.
Politics vary noticeably by block within 71740. The southwest side is the most Republican-leaning (R+58) and the northeast side is the least Republican-leaning (R+40), a spread of about 19 points.
Why 71740 leans the way it does
This analysis examined 14,881 data points per zip code to find what predicts political lean and turnout. The items below are a few correlations that stood out for 71740, not a ranked or complete list of what matters most.
Rural areas vote Republican. About 4% of residents in 71740 live in densely developed areas, about 9 points below the Arkansas average of 13%.
Walkability and Republican lean
Places with a low walkability score tend to lean Republican; 71740, AR sits in the bottom quarter nationally on this measure. A walkable street grid does not change how people vote; it mostly reflects how urban a place is.
Why turnout in 71740 looks the way it does
Crowded housing lines up with lower turnout. About 10% of homes in 71740 have more than one occupant per room, above 96% of zip codes. Learn more about the findings and methodology on the political spectrum map.
Nearby Zip Codes
Zip Codes with Similar Populations
Sources and methodology
Precinct-level voting records used to fit the model come from Arkansas Secretary of State, Elections, distributed by the Voting and Election Science Team. Demographic inputs come from the U.S. Census Bureau (ACS 5-year estimates and the 2020 Decennial Census). Health and environmental inputs come from the CDC (PLACES and the Environmental Justice Index). Land cover comes from the USGS and EPA. Election-day and lead-up weather come from PRISM 4km daily grids and the NOAA Global Historical Climatology Network. Mail-voting and election-administration patterns come from the MIT Election Lab's Survey of the Performance of American Elections. Block-group crime detail comes from CrimeGrade. Internet data and modeling support provided by ISPreports.org.
Modeling and analysis by the BestNeighborhood data science team. Full methodology and findings: political spectrum map.
Methodology reviewed by the BestNeighborhood data team. Last updated May 2026.