72331 leans heavily Democratic by roughly 44 points: about 72% of voters vote Democratic and 28% Republican.
About 58% of adults in 72331 typically vote, near the U.S. average of about 62%. Among adults in 72331, ~42% vote Democratic, ~16% Republican, and ~42% don't vote. The map below shows estimated turnout by block group.
How 72331 compares
Among zip codes within 15 miles, 72331 is the most Democratic-leaning.
72331 runs about 75 points more Democratic than Arkansas as a whole. Arkansas leans Republican overall, while 72331 is one of the few Democratic-leaning pockets.
Politics vary noticeably by block within 72331. The east side runs the most Democratic (D+65) and the northeast side runs the most Republican (R+27), a spread of about 92 points.
Why 72331 leans the way it does
This analysis examined 14,881 data points per zip code to find what predicts political lean and turnout. The items below are a few correlations that stood out for 72331, not a ranked or complete list of what matters most.
72331 votes against the grain of Arkansas. Arkansas leans Republican overall, while 72331 runs about 75 points more Democratic. A high never-married share predicts Democratic voting, and about 54% of adults in 72331 have never been married, above 97% of zip codes.
Cancer-screening access and voter turnout
Places with low colon-cancer-screening access tend to turn out at a lower rate; 72331, AR sits in the bottom quarter nationally on this measure. Cancer screening does not drive turnout; it reflects income, insurance, and healthcare access.
Why turnout in 72331 looks the way it does
Areas with limited routine healthcare access turn out at lower rates. 72331 is in the bottom quarter nationally for routine-care measures such as insurance coverage, preventive screenings, and dental visits. The dental-visit rate here is about 37%, about 14 points below the Arkansas average of 51%. Renters vote less often than owners, and about 46% of households in 72331 rent, compared to around 25% in nearby zip codes. High food insecurity lines up with lower turnout, and about 46% of adults in 72331 report food insecurity, in the top fraction of zip codes. Learn more about the findings and methodology on the political spectrum map.
Nearby Zip Codes
Zip Codes with Similar Populations
Sources and methodology
Precinct-level voting records used to fit the model come from Arkansas Secretary of State, Elections, distributed by the Voting and Election Science Team. Demographic inputs come from the U.S. Census Bureau (ACS 5-year estimates and the 2020 Decennial Census). Health and environmental inputs come from the CDC (PLACES and the Environmental Justice Index). Land cover comes from the USGS and EPA. Election-day and lead-up weather come from PRISM 4km daily grids and the NOAA Global Historical Climatology Network. Mail-voting and election-administration patterns come from the MIT Election Lab's Survey of the Performance of American Elections. Block-group crime detail comes from CrimeGrade. Internet data and modeling support provided by ISPreports.org.
Modeling and analysis by the BestNeighborhood data science team. Full methodology and findings: political spectrum map.
Methodology reviewed by the BestNeighborhood data team. Last updated May 2026.