Population 7,405 · Census ACS 2020–24
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Population and households in Bird Land
Household size in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 2.56 | 2.87 | 3.04 | 2.68 |
| 2010–14 | 2.64 | 2.98 | 3.10 | 2.73 |
| 2015–19 | 2.69 | 2.99 | 3.09 | 2.71 |
| 2020–24 | 2.71 | 2.86 | 3.01 | 2.65 |
| Change | +0.15 | −0.02 | −0.03 | −0.03 |
Households in Bird Land average 2.71 people, about the same as the country as a whole (2.65). The typical household here is smaller than in the San Diego area overall, where it has 2.86 people. Since 2006–10, household size has climbed from 2.56, even as the national average fell.
Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).
Median age in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 36.8 | 36.1 | 35.8 | 37.7 |
| 2010–14 | 36.8 | 36.7 | 36.8 | 38.6 |
| 2015–19 | 36.2 | 37.8 | 37.9 | 39.6 |
| 2020–24 | 38.3 | 39.0 | 39.0 | 40.1 |
| Change | +1.4 | +2.8 | +3.1 | +2.3 |
Bird Land is a little younger than the country as a whole: its median age is 38.3, against 40.1 nationally. Since 2006–10, the median age has climbed from 36.8, as it has nationally. The youngest areas are in the west, the oldest in the center.
Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).
Single-parent households in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 12.2% | 11.8% | 13.5% | 12.3% |
| 2010–14 | 8.6% | 11.7% | 13.5% | 12.3% |
| 2015–19 | 7.2% | 10.8% | 12.3% | 11.6% |
| 2020–24 | 10.9% | 10.4% | 12.3% | 11.6% |
| Change | −1.2 pts | −1.5 pts | −1.2 pts | −0.6 pts |
Single parents head just over one in ten households in Bird Land (10.9%), close to the national share of 11.6%. The single-parent share is down 1.2 points from 2006–10, as it has nationally.
Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).
Housing in Bird Land
Renters in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 65.1% | 44.1% | 42.6% | 33.3% |
| 2010–14 | 62.7% | 46.6% | 45.2% | 35.6% |
| 2015–19 | 62.8% | 46.7% | 45.2% | 36.0% |
| 2020–24 | 58.8% | 45.4% | 44.1% | 34.8% |
| Change | −6.2 pts | +1.4 pts | +1.5 pts | +1.5 pts |
Renters far outnumber owners in Bird Land: 58.8% of households rent their homes, against 34.8% nationally. Among homeowners, 22.5% have no mortgage at all, well below the national share of 39.8%. Rentals cluster in the northeast; owners are most common in the south. The renter share has fallen 6.2 points since 2006–10, even as the national share rose.
Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).
Vacant homes in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 7.9% | 8.7% | 8.7% | 11.4% |
| 2010–14 | 10.5% | 7.9% | 8.1% | 11.4% |
| 2015–19 | 5.4% | 7.5% | 7.5% | 11.1% |
| 2020–24 | 9.3% | 7.1% | 7.3% | 9.6% |
| Change | +1.4 pts | −1.6 pts | −1.4 pts | −1.8 pts |
About as many homes sit empty in Bird Land as nationally: 9.3%, against 9.6%. The rate is higher than in the San Diego area as a whole (7.1%). Since 2006–10, vacancy has edged up 1.4 points, even as the national rate fell.
Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).
Age of homes in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 1968 | 1977 | 1972 | 1974 |
| 2010–14 | 1970 | 1978 | 1973 | 1975 |
| 2015–19 | 1970 | 1979 | 1974 | 1977 |
| 2020–24 | 1970 | 1981 | 1976 | 1980 |
| Change | +2 | +4 | +4 | +6 |
Bird Land is a place of older homes: half were built before 1970, while the national median is 1980. That means established neighborhoods, and more houses that may need updating. Newer construction is concentrated in the center, while the southwest has the oldest housing.
Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).
Rent in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | $1,381 | $1,408 | $1,298 | $965 |
| 2010–14 | $1,552 | $1,481 | $1,379 | $1,040 |
| 2015–19 | $1,894 | $1,868 | $1,721 | $1,213 |
| 2020–24 | $2,540 | $2,468 | $2,229 | $1,571 |
| Change | +$1,159 | +$1,061 | +$931 | +$606 |
A typical rental in Bird Land costs $2,540 a month with utilities, well above the national median of $1,571. Rents are up $1,159 a month from 2006–10, an 84% jump, faster than rents rose nationally. Rent takes 39.4% of the typical renter's income, well over the 30% mark often used to define affordable rent, so many renters here are stretched.
Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).
Education in Bird Land
Bachelor's degrees in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 30.7% | 33.5% | 29.1% | 28.4% |
| 2010–14 | 33.8% | 34.7% | 30.1% | 29.6% |
| 2015–19 | 35.4% | 38.2% | 32.9% | 32.1% |
| 2020–24 | 43.2% | 42.8% | 36.3% | 35.6% |
| Change | +12.5 pts | +9.3 pts | +7.1 pts | +7.2 pts |
More than four in ten adults 25 and older in Bird Land (43.2%) have a bachelor's degree or higher, above the national share of 35.6%. The picture is much the same across the San Diego area. The share with a degree has risen 12.5 points since 2006–10, in line with the national trend.
Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
High school graduates in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 93.4% | 84.9% | 79.9% | 84.9% |
| 2010–14 | 87.9% | 85.5% | 80.7% | 86.1% |
| 2015–19 | 86.1% | 87.3% | 82.6% | 87.7% |
| 2020–24 | 89.4% | 89.0% | 84.2% | 89.3% |
| Change | −3.9 pts | +4.0 pts | +4.3 pts | +4.3 pts |
About as many adults in Bird Land have finished high school as nationally: 89.4%, against 89.3%. The share with a diploma is down 3.9 points from 2006–10, even as the national rate rose.
High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
Jobs in Bird Land
| Period | Bird Land | San Diego area | California | U.S. |
|---|---|---|---|---|
| 2006–10 | 10.0% | 7.9% | 9.2% | 8.1% |
| 2010–14 | 9.7% | 9.9% | 11.3% | 9.4% |
| 2015–19 | 6.0% | 6.1% | 6.3% | 5.6% |
| 2020–24 | 6.9% | 6.1% | 6.6% | 5.4% |
| Change | −3.1 pts | −1.8 pts | −2.6 pts | −2.7 pts |
Jobs have been harder to find in Bird Land than nationally: unemployment was 6.9%, against 5.4%. Since 2006–10, unemployment has fallen 3.1 points, in line with the national trend. Because the Census pools five years of responses (2020–24), these rates smooth over short swings and lag the current job market.
Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).
Bird Land compared with nearby neighborhoods
| Neighborhood | Household size | Median age | Single parents | Renters | Vacant homes | Median year built | Median rent | Bachelor's degree | High school diploma | Unemployment |
|---|---|---|---|---|---|---|---|---|---|---|
| Bird Land | 2.71 | 38.3 | 10.9% | 58.8% | 9.3% | 1970 | $2,540 | 43.2% | 89.4% | 6.9% |
| Linda Vista | 2.70 | 38.1 | 9.1% | 51.5% | 6.2% | 1972 | $2,244 | 41.4% | 86.4% | 5.7% |
| Serra Mesa | 2.46 | 35.0 | 10.1% | 62.1% | 6.9% | 1989 | $3,078 | 55.9% | 95.2% | 5.7% |
| Mission Valley East | 1.86 | 36.9 | 2.0% | 75.7% | 8.7% | 1993 | $2,700 | 40.3% | 96.7% | 7.7% |
| Clairemont Mesa | 2.50 | 41.9 | 7.0% | 42.2% | 5.7% | 1968 | $2,481 | 49.6% | 91.9% | 4.2% |
| Moreno Mission | 2.18 | 26.6 | 7.1% | 65.7% | 18.9% | 1979 | $2,710 | 57.8% | 95.8% | 7.2% |
| Bay Park | 2.37 | 41.6 | 5.9% | 49.1% | 7.1% | 1964 | $2,701 | 61.5% | 95.9% | 2.9% |
| Kearny Mesa | 2.06 | 37.2 | 4.8% | 65.8% | 8.5% | 2002 | $2,641 | 57.8% | 92.3% | 8.9% |
| University Heights | 1.76 | 38.5 | 5.0% | 77.1% | 8.3% | 1974 | $2,044 | 60.2% | 95.8% | 4.2% |
| Normal Heights | 1.95 | 37.6 | 7.3% | 69.6% | 4.6% | 1966 | $2,000 | 52.5% | 93.6% | 3.7% |
| Hillcrest | 1.64 | 39.0 | 4.1% | 70.9% | 6.5% | 1980 | $2,251 | 63.5% | 97.6% | 4.4% |
All figures 2020–24.
Neighborhoods with similar populations: Royal Highlands, Brooksville, FL · Salt Meadow Bay, Virginia Beach, VA · East Gloucester, Gloucester, MA · Abbott McKinley, Buffalo, NY · Delta, Everett, WA · Uptown, Racine, WI · Carondelet, St. Louis, MO · Central Street Merchant District, Evanston, IL · Downtown Normal, Normal, IL · Crystal Springs, Jacksonville, FL
About these numbers
Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up Bird Land. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.
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