Population 2,981 · Census ACS 2020–24
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Population and households in Hawk's Landing
Household size in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 2.69 | 2.54 | 2.43 | 2.45 | 2.68 |
| 2010–14 | 2.51 | 2.42 | 2.41 | 2.47 | 2.73 |
| 2015–19 | 2.27 | 2.48 | 2.39 | 2.43 | 2.71 |
| 2020–24 | 2.10 | 2.32 | 2.30 | 2.40 | 2.65 |
| Change | −0.60 | −0.22 | −0.13 | −0.06 | −0.03 |
Hawk's Landing is a place of small households, averaging 2.10 people against 2.65 for the U.S., which points to many singles, couples and roommates and relatively few children. Household size has dropped from 2.69 in 2006–10, but in a place this small, much of that may be survey noise rather than real change.
Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).
Median age in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 37.0 | 37.7 | 37.0 | 38.8 | 37.7 |
| 2010–14 | 35.7 | 39.7 | 37.9 | 39.9 | 38.6 |
| 2015–19 | 37.3 | 38.7 | 38.3 | 40.9 | 39.6 |
| 2020–24 | 35.6 | 37.9 | 38.9 | 41.4 | 40.1 |
| Change | −1.4 | +0.1 | +1.9 | +2.6 | +2.3 |
With a median age of just 35.6, Hawk's Landing is far younger than the country as a whole (40.1), a population that tilts toward young adults, many of them living alone or as couples.
Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).
Single-parent households in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 4.8% | 8.7% | 8.7% | 10.4% | 12.3% |
| 2010–14 | 3.9% | 6.8% | 8.8% | 10.5% | 12.3% |
| 2015–19 | 1.7% | 6.4% | 8.0% | 10.0% | 11.6% |
| 2020–24 | 5.6% | 5.6% | 8.2% | 9.8% | 11.6% |
| Change | +0.8 pts | −3.2 pts | −0.5 pts | −0.6 pts | −0.6 pts |
Single-parent households are relatively rare in Hawk's Landing: 5.6% of households, against 11.6% nationally. Verona as a whole looks much the same.
Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).
Housing in Hawk's Landing
Renters in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 18.2% | 25.1% | 35.1% | 30.5% | 33.3% |
| 2010–14 | 27.5% | 31.6% | 38.3% | 32.3% | 35.6% |
| 2015–19 | 28.8% | 29.3% | 38.9% | 33.0% | 36.0% |
| 2020–24 | 42.4% | 34.4% | 39.7% | 32.2% | 34.8% |
| Change | +24.2 pts | +9.3 pts | +4.5 pts | +1.6 pts | +1.5 pts |
Renting is more common in Hawk's Landing than nationally: 42.4% of households rent their homes, against 34.8% for the U.S. Among owners, 44.9% have paid off their mortgages, above the national share of 39.8%.
Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).
Vacant homes in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 5.0% | 5.4% | 8.9% | 10.5% | 11.4% |
| 2010–14 | 0.6% | 4.7% | 6.3% | 10.6% | 11.4% |
| 2015–19 | 7.3% | 4.5% | 5.7% | 10.1% | 11.1% |
| 2020–24 | 6.0% | 4.7% | 5.5% | 9.2% | 9.6% |
| Change | +1.0 pts | −0.7 pts | −3.4 pts | −1.3 pts | −1.8 pts |
Vacancy is on the low side in Hawk's Landing: 6.0% of homes sit empty, against 9.6% nationally, which points to steady demand for housing. The picture is much the same across Verona.
Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).
Age of homes in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 2003 | 1994 | 1976 | 1970 | 1974 |
| 2010–14 | 2004 | 1995 | 1978 | 1971 | 1975 |
| 2015–19 | 2007 | 1998 | 1979 | 1972 | 1977 |
| 2020–24 | 2009 | 2005 | 1983 | 1974 | 1980 |
| Change | +6 | +11 | +7 | +5 | +6 |
Hawk's Landing has newer housing than the country as a whole: the median home was built in 2009, versus 1980 nationally.
Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).
Rent in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | $920 | $975 | $868 | $758 | $965 |
| 2010–14 | $1,117 | $1,181 | $950 | $821 | $1,040 |
| 2015–19 | $1,259 | $1,287 | $1,072 | $904 | $1,213 |
| 2020–24 | $1,527 | $1,770 | $1,366 | $1,139 | $1,571 |
| Change | +$607 | +$795 | +$498 | +$380 | +$606 |
The median renter in Hawk's Landing pays $1,527 a month for rent and utilities, close to the national median of $1,571. Rents here are lower than in Verona as a whole ($1,770). Rent takes 23.2% of the typical renter's income, comfortably under the 30% mark often used to define affordable rent.
Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).
Education in Hawk's Landing
Bachelor's degrees in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 78.5% | 57.1% | 41.3% | 26.5% | 28.4% |
| 2010–14 | 76.5% | 59.2% | 43.6% | 28.0% | 29.6% |
| 2015–19 | 75.7% | 64.0% | 46.9% | 30.4% | 32.1% |
| 2020–24 | 72.9% | 69.4% | 50.6% | 33.6% | 35.6% |
| Change | −5.6 pts | +12.3 pts | +9.3 pts | +7.0 pts | +7.2 pts |
Hawk's Landing is highly educated: about three-quarters of adults 25 and older (72.9%) hold at least a bachelor's degree, far above the national share of 35.6%.
Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
High school graduates in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 99.5% | 97.5% | 93.8% | 89.5% | 84.9% |
| 2010–14 | 97.5% | 98.2% | 94.4% | 90.7% | 86.1% |
| 2015–19 | 99.2% | 98.0% | 95.2% | 92.1% | 87.7% |
| 2020–24 | 98.7% | 98.6% | 95.1% | 93.3% | 89.3% |
| Change | −0.7 pts | +1.1 pts | +1.3 pts | +3.8 pts | +4.3 pts |
Finishing high school is nearly universal in Hawk's Landing: 98.7% of adults 25 and older have a diploma or equivalent, well above the national rate of 89.3%. That is in line with the rest of Verona.
High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
Jobs in Hawk's Landing
| Period | Hawk's Landing | Verona | Madison area | Wisconsin | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 1.6% | 3.5% | 5.0% | 6.7% | 8.1% |
| 2010–14 | 0.2% | 2.9% | 5.5% | 7.3% | 9.4% |
| 2015–19 | 2.9% | 2.3% | 2.6% | 3.7% | 5.6% |
| 2020–24 | 0.5% | 1.5% | 2.6% | 3.3% | 5.4% |
| Change | −1.1 pts | −2.0 pts | −2.4 pts | −3.4 pts | −2.7 pts |
Unemployment in Hawk's Landing has been low: just 0.5% of the labor force was out of work and looking, well below the national rate of 5.4%. Because the Census pools five years of responses (2020–24), these rates smooth over short swings and lag the current job market.
Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).
Hawk's Landing compared with nearby neighborhoods
| Neighborhood | Household size | Median age | Single parents | Renters | Vacant homes | Median year built | Median rent | Bachelor's degree | High school diploma | Unemployment |
|---|---|---|---|---|---|---|---|---|---|---|
| Hawk's Landing | 2.10 | 35.6 | 5.6% | 42.4% | 6.0% | 2009 | $1,527 | 72.9% | 98.7% | 0.5% |
| Westhaven Trails | 2.50 | 33.5 | 6.1% | 39.2% | 1.8% | 1992 | $1,534 | 55.6% | 94.0% | 1.0% |
| Prairie Hills | 2.44 | 35.2 | 15.9% | 31.8% | 6.6% | 1975 | $1,309 | 42.6% | 97.2% | 3.3% |
| Meadowood | 2.53 | 38.3 | 18.8% | 32.1% | 7.6% | 1974 | $1,331 | 52.6% | 94.0% | 1.5% |
| Stone Meadows | 2.71 | 34.3 | 10.0% | 19.9% | 1.0% | 2002 | $1,696 | 66.0% | 99.1% | 0.3% |
| Wexford | 2.37 | 44.3 | 5.3% | 38.0% | 1.9% | 1988 | $1,446 | 69.5% | 95.4% | 2.1% |
| Midvale Heights | 2.39 | 45.9 | 4.3% | 15.2% | 2.3% | 1960 | $1,656 | 80.1% | 99.4% | 2.1% |
| Hill Farms-University Neighborh | 2.18 | 39.8 | 5.8% | 42.8% | 2.5% | 1965 | $1,481 | 71.0% | 98.8% | 2.0% |
| Dunn's Marsh | 2.02 | 38.0 | 16.4% | 63.8% | 6.4% | 1976 | $1,138 | 41.7% | 83.1% | 2.0% |
| Sunset Village | 2.14 | 35.2 | 8.4% | 38.8% | 6.9% | 1954 | $1,759 | 73.5% | 98.7% | 3.2% |
| Dudgeon-Monroe | 2.16 | 34.7 | 4.5% | 33.3% | 3.5% | 1939 | $1,615 | 85.3% | 99.9% | 3.1% |
All figures 2020–24.
Neighborhoods with similar populations: Bramalea, Boca Raton, FL · Colonicaltown North, Orlando, FL · Park Place, Mobile, AL · Santa Fe, Laredo, TX · Van Wyck Brooks Historic District, Plainfield, NJ · Mariners Village, Orlando, FL · Houghton, Tucson, AZ · International, San Bernardino, CA · Kent Heights, East Providence, RI · Konnoak, Winston-Salem, NC
About these numbers
Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up Hawk's Landing. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.
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