Population 9,552 · Census ACS 2020–24
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Population and households in North Broadway
Household size in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 2.83 | 3.09 | 2.87 | 3.04 | 2.68 |
| 2010–14 | 2.92 | 3.26 | 2.98 | 3.10 | 2.73 |
| 2015–19 | 2.90 | 3.19 | 2.99 | 3.09 | 2.71 |
| 2020–24 | 2.87 | 2.99 | 2.86 | 3.01 | 2.65 |
| Change | +0.04 | −0.10 | −0.02 | −0.03 | −0.03 |
The typical household in North Broadway holds 2.87 people, more than the U.S. average of 2.65. Locally, though, the typical household here is smaller than in Escondido overall, where it has 2.99 people. Household size has crept up from 2.83 in 2006–10, even as the national average fell.
Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).
Median age in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 35.8 | 36.1 | 36.1 | 35.8 | 37.7 |
| 2010–14 | 36.3 | 36.0 | 36.7 | 36.8 | 38.6 |
| 2015–19 | 37.9 | 37.7 | 37.8 | 37.9 | 39.6 |
| 2020–24 | 38.3 | 39.4 | 39.0 | 39.0 | 40.1 |
| Change | +2.5 | +3.3 | +2.8 | +3.1 | +2.3 |
North Broadway is a little younger than the country as a whole: its median age is 38.3, against 40.1 nationally. The median age has climbed from 35.8 in 2006–10, mirroring the country. The youngest areas are in the east, the oldest in the north.
Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).
Single-parent households in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 9.2% | 14.4% | 11.8% | 13.5% | 12.3% |
| 2010–14 | 11.4% | 13.4% | 11.7% | 13.5% | 12.3% |
| 2015–19 | 7.3% | 13.2% | 10.8% | 12.3% | 11.6% |
| 2020–24 | 7.8% | 11.8% | 10.4% | 12.3% | 11.6% |
| Change | −1.4 pts | −2.6 pts | −1.5 pts | −1.2 pts | −0.6 pts |
Single parents head only 7.8% of households in North Broadway, well below the national share of 11.6%. Since 2006–10, the single-parent share has edged down 1.4 points, mirroring the country.
Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).
Housing in North Broadway
Renters in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 38.0% | 39.8% | 44.1% | 42.6% | 33.3% |
| 2010–14 | 39.4% | 44.8% | 46.6% | 45.2% | 35.6% |
| 2015–19 | 42.3% | 43.8% | 46.7% | 45.2% | 36.0% |
| 2020–24 | 36.7% | 40.9% | 45.4% | 44.1% | 34.8% |
| Change | −1.3 pts | +1.1 pts | +1.4 pts | +1.5 pts | +1.5 pts |
More than a third of households in North Broadway rent their homes (36.7%), close to the national share of 34.8%. Renters make up a smaller share here than in Escondido overall (40.9%). About three in ten owners (30.6%) have paid off their mortgages, below the national share of 39.8%. Since 2006–10, the renter share has edged down 1.3 points, even as the national share rose.
Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).
Vacant homes in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 8.4% | 7.2% | 8.7% | 8.7% | 11.4% |
| 2010–14 | 6.3% | 5.8% | 7.9% | 8.1% | 11.4% |
| 2015–19 | 5.4% | 5.3% | 7.5% | 7.5% | 11.1% |
| 2020–24 | 5.2% | 4.8% | 7.1% | 7.3% | 9.6% |
| Change | −3.2 pts | −2.4 pts | −1.6 pts | −1.4 pts | −1.8 pts |
Only 5.2% of homes in North Broadway are vacant, far below the national rate of 9.6%, which usually means strong demand for housing. The picture is much the same across Escondido. Since 2006–10, vacancy has fallen 3.2 points, in line with the national trend.
Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).
Age of homes in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 1982 | 1978 | 1977 | 1972 | 1974 |
| 2010–14 | 1983 | 1979 | 1978 | 1973 | 1975 |
| 2015–19 | 1984 | 1980 | 1979 | 1974 | 1977 |
| 2020–24 | 1985 | 1982 | 1981 | 1976 | 1980 |
| Change | +4 | +4 | +4 | +4 | +6 |
Homes in North Broadway are a bit newer than the national norm: the median home was built in 1985, versus 1980 across the U.S. The median year built has moved up from 1982 in 2006–10, a sign of steady new building. The newest homes are mostly in the east, the oldest in the west.
Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).
Rent in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | $1,339 | $1,336 | $1,408 | $1,298 | $965 |
| 2010–14 | $1,420 | $1,382 | $1,481 | $1,379 | $1,040 |
| 2015–19 | $1,755 | $1,715 | $1,868 | $1,721 | $1,213 |
| 2020–24 | $2,663 | $2,385 | $2,468 | $2,229 | $1,571 |
| Change | +$1,324 | +$1,049 | +$1,061 | +$931 | +$606 |
The median renter in North Broadway pays $2,663 a month for rent and utilities, well above the national median of $1,571. Rent has climbed $1,324 a month since 2006–10, up 99%, faster than rents rose nationally. Rent takes 39.9% of the typical renter's income, well over the 30% mark often used to define affordable rent, so many renters here are stretched.
Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).
Education in North Broadway
Bachelor's degrees in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 26.3% | 24.4% | 33.5% | 29.1% | 28.4% |
| 2010–14 | 25.7% | 23.0% | 34.7% | 30.1% | 29.6% |
| 2015–19 | 33.6% | 26.8% | 38.2% | 32.9% | 32.1% |
| 2020–24 | 33.7% | 31.7% | 42.8% | 36.3% | 35.6% |
| Change | +7.5 pts | +7.3 pts | +9.3 pts | +7.1 pts | +7.2 pts |
About a third of adults 25 and older in North Broadway (33.7%) hold at least a bachelor's degree, close to the national share of 35.6%. Since 2006–10, the share with a degree has risen 7.5 points, mirroring the country. College graduates are most concentrated in the east and least in the center.
Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
High school graduates in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 87.9% | 76.9% | 84.9% | 79.9% | 84.9% |
| 2010–14 | 87.4% | 74.6% | 85.5% | 80.7% | 86.1% |
| 2015–19 | 86.6% | 81.0% | 87.3% | 82.6% | 87.7% |
| 2020–24 | 92.0% | 82.0% | 89.0% | 84.2% | 89.3% |
| Change | +4.1 pts | +5.1 pts | +4.0 pts | +4.3 pts | +4.3 pts |
About nine in ten adults in North Broadway have finished high school (92.0%), a bit above the national rate of 89.3%. The share with a diploma has risen 4.1 points since 2006–10, in line with the national trend.
High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
Jobs in North Broadway
| Period | North Broadway | Escondido | San Diego area | California | U.S. |
|---|---|---|---|---|---|
| 2006–10 | 6.7% | 8.0% | 7.9% | 9.2% | 8.1% |
| 2010–14 | 5.7% | 8.6% | 9.9% | 11.3% | 9.4% |
| 2015–19 | 4.8% | 4.7% | 6.1% | 6.3% | 5.6% |
| 2020–24 | 6.1% | 4.8% | 6.1% | 6.6% | 5.4% |
| Change | −0.6 pts | −3.2 pts | −1.8 pts | −2.6 pts | −2.7 pts |
At 6.1%, unemployment in North Broadway is close to the national rate of 5.4%. The rate is higher than in Escondido as a whole (4.8%). Because the Census pools five years of responses (2020–24), these rates smooth over short swings and lag the current job market.
Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).
North Broadway compared with nearby neighborhoods
| Neighborhood | Household size | Median age | Single parents | Renters | Vacant homes | Median year built | Median rent | Bachelor's degree | High school diploma | Unemployment |
|---|---|---|---|---|---|---|---|---|---|---|
| North Broadway | 2.87 | 38.3 | 7.8% | 36.7% | 5.2% | 1985 | $2,663 | 33.7% | 92.0% | 6.1% |
| Central Escondido | 2.88 | 36.5 | 16.6% | 69.5% | 4.9% | 1978 | $1,980 | 22.1% | 71.1% | 4.5% |
| Midway | 3.20 | 34.7 | 19.3% | 53.8% | 4.2% | 1977 | $2,141 | 17.0% | 75.0% | 5.5% |
| East Grove | 2.95 | 38.7 | 9.3% | 29.8% | 3.2% | 1987 | $2,484 | 28.8% | 87.3% | 5.5% |
| Vineyard | 2.36 | 48.0 | 7.6% | 41.1% | 4.4% | 1982 | $1,901 | 30.8% | 82.6% | 3.6% |
| Felicita | 2.66 | 42.3 | 10.1% | 41.0% | 5.4% | 1985 | $2,407 | 42.9% | 88.9% | 4.0% |
| University Commons | 2.69 | 42.7 | 13.1% | 40.0% | 2.2% | 2003 | $2,541 | 56.0% | 94.0% | 1.0% |
| Rancho Bernadino | 2.50 | 47.8 | 5.7% | 29.1% | 6.5% | 1982 | $2,943 | 62.8% | 97.8% | 3.8% |
| Black Mountain Ranch | 3.08 | 41.7 | 6.4% | 17.8% | 4.4% | 2002 | $2,812 | 72.6% | 96.3% | 2.9% |
| Peacock | 2.75 | 34.3 | 13.2% | 64.0% | 2.1% | 1990 | $2,761 | 36.1% | 90.5% | 5.2% |
| Lake | 2.33 | 50.5 | 4.8% | 40.0% | 8.0% | 1980 | $2,200 | 29.3% | 88.8% | 7.6% |
All figures 2020–24.
Neighborhoods with similar populations: Windsor Spring, Hephzibah, GA · South Chicago, Chicago, IL · Central Terry, Billings, MT · Burbank, Detroit, MI · Barton-McFarland, Detroit, MI · Guajome, Oceanside, CA · Red Hook, Brooklyn, NY · Portland, Louisville, KY · Pilsen, Chicago, IL · Patterson Park, Baltimore, MD
About these numbers
Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up North Broadway. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.
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