28778, NC Demographics

Population 13,208 · Census ACS 2020–24

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28778, NC map of median age by neighborhood
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Population and households in ZIP 28778

Household size in ZIP 28778

Household size, people per household
PeriodZIP 28778North CarolinaU.S.
2006–102.372.532.68
2010–142.342.582.73
2015–192.242.562.71
2020–243.232.522.65
Change+0.86−0.01−0.03
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Households in ZIP 28778 are large by national standards, averaging 3.23 people against 2.65 for the U.S. That usually means more families with children at home. Household size has climbed from 2.37 in 2006–10, even as the national average fell. Only one other North Carolina ZIP code with 5,000+ people has larger households.

Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).

Median age in ZIP 28778

Median age, years
PeriodZIP 28778North CarolinaU.S.
2006–1039.637.937.7
2010–1440.038.938.6
2015–1943.140.239.6
2020–2440.640.340.1
Change+1.0+2.3+2.3
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Half of the people in ZIP 28778 are younger than 40.6 and half are older, close to the national median of 40.1. Since 2006–10, the median age has climbed from 39.6, mirroring the country.

Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).

Single-parent households in ZIP 28778

Single-parent households, % of households
PeriodZIP 28778North CarolinaU.S.
2006–108.5%12.3%12.3%
2010–149.9%12.5%12.3%
2015–196.0%11.6%11.6%
2020–249.3%11.4%11.6%
Change+0.7 pts−1.0 pts−0.6 pts
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Single parents head nearly one in ten households in ZIP 28778 (9.3%), below the national share of 11.6%. Since 2006–10, the single-parent share has edged up 0.7 points, even as the national share fell.

Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).

Housing in ZIP 28778

Renters in ZIP 28778

Renters, % of occupied homes
PeriodZIP 28778North CarolinaU.S.
2006–1026.9%31.9%33.3%
2010–1435.2%34.2%35.6%
2015–1928.6%34.8%36.0%
2020–2420.8%33.4%34.8%
Change−6.1 pts+1.4 pts+1.5 pts
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ZIP 28778 is largely a place of homeowners: only 20.8% of households rent, far below the national share of 34.8%. Owner-heavy areas like this tend to see less turnover. Among homeowners, 39.4% have no mortgage at all, about the same as nationally. The renter share has fallen 6.1 points since 2006–10, even as the national share rose.

Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).

Vacant homes in ZIP 28778

Vacant homes, % of all homes
PeriodZIP 28778North CarolinaU.S.
2006–109.8%12.8%11.4%
2010–149.7%12.8%11.4%
2015–1914.4%12.5%11.1%
2020–2420.2%11.4%9.6%
Change+10.4 pts−1.5 pts−1.8 pts
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Vacancy is high in ZIP 28778: 20.2% of homes are empty, far above the national rate of 9.6%. In resort and lake areas that usually means seasonal and vacation homes; elsewhere it can point to weak demand. Since 2006–10, vacancy has risen 10.4 points, even as the national rate fell.

Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).

Age of homes in ZIP 28778

Age of homes, median year built
PeriodZIP 28778North CarolinaU.S.
2006–10197719831974
2010–14198319851975
2015–19198019861977
2020–24198519901980
Change+9+7+6
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The housing in ZIP 28778 is a little younger than the country's: half of it was built after 1985, against 1980 nationally. Even so, homes here are older than in North Carolina overall, where the median home dates to 1990. The median year built has moved up from 1977 in 2006–10, a sign of steady new building. The newest homes are mostly in the southwest, the oldest in the east.

Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).

Rent in ZIP 28778

Rent, per month
PeriodZIP 28778North CarolinaU.S.
2006–10$809$789$965
2010–14$759$868$1,040
2015–19$795$981$1,213
2020–24$845$1,317$1,571
Change+$36+$528+$606
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Rent in ZIP 28778 runs $845 a month at the median, utilities included, well below the U.S. median of $1,571. Rents are up $36 a month from 2006–10, a 4% rise, a slower climb than the nation's. Rent takes 30.3% of the typical renter's income, just over the 30% mark often used to define affordable rent. Rents run highest in the east and lowest in the south.

Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).

Education in ZIP 28778

Bachelor's degrees in ZIP 28778

Bachelor's degrees, % of adults 25+
PeriodZIP 28778North CarolinaU.S.
2006–1021.9%27.8%28.4%
2010–1425.6%29.0%29.6%
2015–1932.9%32.0%32.1%
2020–2436.5%36.2%35.6%
Change+14.6 pts+8.4 pts+7.2 pts
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More than a third of adults 25 and older in ZIP 28778 (36.5%) hold at least a bachelor's degree, close to the national share of 35.6%. The share with a degree is up 14.6 points from 2006–10, in line with the national trend. College graduates are most concentrated in the northwest and least in the east.

Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).

High school graduates in ZIP 28778

High school graduates, % of adults 25+
PeriodZIP 28778North CarolinaU.S.
2006–1080.8%84.5%84.9%
2010–1488.1%86.0%86.1%
2015–1988.9%88.1%87.7%
2020–2484.3%90.2%89.3%
Change+3.5 pts+5.7 pts+4.3 pts
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Nearly one in six adults in ZIP 28778 never finished high school, more than nationally: 84.3% have a diploma or equivalent, against 89.3% across the U.S. The share with a diploma is up 3.5 points from 2006–10, in line with the national trend. ZIP 28778 has a lower share of high school graduates than at least four in five North Carolina ZIP codes.

High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).

Jobs in ZIP 28778

Unemployment, % of the labor force
PeriodZIP 28778North CarolinaU.S.
2006–108.4%8.8%8.1%
2010–147.6%10.6%9.4%
2015–192.5%5.7%5.6%
2020–246.1%4.8%5.4%
Change−2.3 pts−4.0 pts−2.7 pts
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Jobs have been a little harder to find in ZIP 28778 than nationally: unemployment was 6.1%, against 5.4%. Unemployment has fallen 2.3 points since 2006–10, in line with the national trend. Because the Census pools five years of responses (2020–24), these rates smooth over short swings and lag the current job market.

Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).

ZIP 28778 compared with nearby ZIP codes

ZIP codeHousehold sizeMedian ageSingle parentsRentersVacant homesMedian year builtMedian rentBachelor's degreeHigh school diplomaUnemployment
ZIP 287783.2340.69.3%20.8%20.2%1985$84536.5%84.3%6.1%
ZIP 288052.5048.76.5%36.6%20.6%1986$1,28953.0%96.9%2.8%
ZIP 287112.3851.34.9%29.2%34.6%1983$1,34551.2%91.5%4.5%
ZIP 287302.6647.710.7%17.5%26.3%1996$1,19248.8%96.2%2.2%
ZIP 287572.5635.23.5%31.9%56.3%1976$1,21654.2%93.6%3.7%
ZIP 288032.5142.69.5%43.8%26.5%1989$1,61055.2%95.8%4.0%
ZIP 288012.2942.59.0%61.6%28.6%1968$1,02652.8%91.2%5.2%
ZIP 288042.6444.07.9%30.5%22.3%1978$1,41958.9%95.4%3.8%
ZIP 287092.5445.83.0%26.3%29.5%1985$1,00236.8%86.5%0.3%
ZIP 287872.6550.57.0%20.5%18.5%1994$1,31244.6%94.4%3.2%
ZIP 288062.7139.88.7%38.1%23.7%1983$1,31145.5%91.0%4.4%

All figures 2020–24.

Zip codes with similar populations: 12414, NY · 66618, KS · 29138, SC · 28621, NC · 53120, WI · 50616, IA · 48040, MI · 76230, TX · 76273, TX · 19021, PA

About these numbers

Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up ZIP 28778. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.

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