Heartside-Downtown, Grand Rapids, MI Demographics

Population 3,908 · Census ACS 2020–24

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Median age by neighborhoodHistory and comparison ↓︎
Heartside-Downtown, Grand Rapids, MI map of median age by neighborhood
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Population and households in Heartside-Downtown

Household size in Heartside-Downtown

Household size, people per household
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–101.572.692.582.68
2010–141.602.702.582.73
2015–191.612.692.532.71
2020–241.432.662.512.65
Change−0.14−0.03−0.06−0.03
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Heartside-Downtown is a place of small households, averaging 1.43 people against 2.65 for the U.S., which points to many singles, couples and roommates and relatively few children. Since 2006–10, household size has dropped from 1.57, but in a place this small, much of that may be survey noise rather than real change. Heartside-Downtown has the smallest households of any Grand Rapids neighborhood.

Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).

Median age in Heartside-Downtown

Median age, years
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–1037.836.038.937.7
2010–1433.537.240.138.6
2015–1932.737.941.039.6
2020–2435.438.341.340.1
Change−2.4+2.3+2.4+2.3
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With a median age of just 35.4, Heartside-Downtown is far younger than the country as a whole (40.1), a population that tilts toward young adults, many of them living alone or as couples. Compared with other Grand Rapids neighborhoods, though, Heartside-Downtown is older than most.

Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).

Single-parent households in Heartside-Downtown

Single-parent households, % of households
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–107.9%11.0%11.3%12.3%
2010–1411.3%10.9%11.5%12.3%
2015–193.3%10.5%10.9%11.6%
2020–244.4%9.7%10.7%11.6%
Change−3.5 pts−1.3 pts−0.6 pts−0.6 pts
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Single parents head only 4.4% of households in Heartside-Downtown, well below the national share of 11.6%. No other Grand Rapids neighborhood has a lower share of single-parent households.

Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).

Housing in Heartside-Downtown

Renters in Heartside-Downtown

Renters, % of occupied homes
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–1087.4%24.7%25.8%33.3%
2010–1486.7%26.9%28.5%35.6%
2015–1985.8%26.6%28.8%36.0%
2020–2490.9%25.4%26.8%34.8%
Change+3.5 pts+0.7 pts+1.0 pts+1.5 pts
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Renters far outnumber owners in Heartside-Downtown: 90.9% of households rent their homes, against 34.8% nationally. Among homeowners, 43.1% have no mortgage at all, above the national share of 39.8%. No other Grand Rapids neighborhood has a higher share of renters.

Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).

Vacant homes in Heartside-Downtown

Vacant homes, % of all homes
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–1021.8%9.6%13.0%11.4%
2010–1414.0%8.8%13.0%11.4%
2015–1911.0%7.1%11.9%11.1%
2020–249.6%6.6%10.2%9.6%
Change−12.2 pts−3.0 pts−2.8 pts−1.8 pts
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Vacancy in Heartside-Downtown is the same as the national rate: 9.6% of homes are empty. The rate is higher than in the Grand Rapids area as a whole (6.6%).

Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).

Age of homes in Heartside-Downtown

Age of homes, median year built
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–101939197419691974
2010–141944197419701975
2015–191964197619711977
2020–241962197819721980
Change+23+5+3+6
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The housing in Heartside-Downtown is old by national standards: the median home dates to 1962, against 1980 for the U.S., so buyers will find more older houses, some of them due for updates. Compared with other Grand Rapids neighborhoods, though, Heartside-Downtown has newer homes than most.

Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).

Rent in Heartside-Downtown

Rent, per month
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–10$492$800$833$965
2010–14$717$848$886$1,040
2015–19$997$950$978$1,213
2020–24$1,082$1,285$1,228$1,571
Change+$590+$485+$395+$606
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The median renter in Heartside-Downtown pays $1,082 a month for rent and utilities, well below the national median of $1,571. The typical renter here spends 28.8% of household income on rent, just under the 30% mark often used to define affordable rent, and a smaller share than renters pay nationally. Of Grand Rapids' 21 neighborhoods, only two have lower rents.

Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).

Education in Heartside-Downtown

Bachelor's degrees in Heartside-Downtown

Bachelor's degrees, % of adults 25+
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–1024.7%27.1%26.1%28.4%
2010–1439.4%29.1%27.1%29.6%
2015–1948.6%31.9%29.5%32.1%
2020–2449.5%36.9%32.7%35.6%
Change+24.7 pts+9.8 pts+6.6 pts+7.2 pts
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Heartside-Downtown is highly educated: about half of adults 25 and older (49.5%) hold at least a bachelor's degree, far above the national share of 35.6%. Compared with other Grand Rapids neighborhoods, Heartside-Downtown has a higher share of college graduates than most.

Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).

High school graduates in Heartside-Downtown

High school graduates, % of adults 25+
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–1078.4%88.5%88.3%84.9%
2010–1485.0%89.4%89.3%86.1%
2015–1988.3%91.0%90.7%87.7%
2020–2492.5%92.2%91.8%89.3%
Change+14.1 pts+3.7 pts+3.5 pts+4.3 pts
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High school completion in Heartside-Downtown is a bit above the national rate: 92.5% of adults have a diploma or equivalent, against 89.3%. The picture is much the same across the Grand Rapids area.

High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).

Jobs in Heartside-Downtown

Unemployment, % of the labor force
PeriodHeartside-DowntownGrand Rapids areaMichiganU.S.
2006–1025.1%9.2%11.5%8.1%
2010–1420.4%9.0%11.7%9.4%
2015–1912.0%4.2%6.1%5.6%
2020–249.5%3.9%5.9%5.4%
Change−15.6 pts−5.3 pts−5.7 pts−2.7 pts
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Finding work has been harder in Heartside-Downtown: 9.5% of the labor force was out of work and looking, well above the national rate of 5.4%. Only one other Grand Rapids neighborhood has higher unemployment. Each figure pools five years of surveys (2020–24), so it describes that whole stretch rather than today's job market.

Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).

Heartside-Downtown compared with nearby neighborhoods

NeighborhoodHousehold sizeMedian ageSingle parentsRentersVacant homesMedian year builtMedian rentBachelor's degreeHigh school diplomaUnemployment
Heartside-Downtown1.4335.44.4%90.9%9.6%1962$1,08249.5%92.5%9.5%
Heritage Hill1.9332.06.5%68.5%7.4%1938$1,32657.0%95.6%3.4%
Swan2.3527.214.0%74.5%14.0%1952$1,45835.8%91.4%6.2%
Belknap Lookout2.0331.216.5%68.7%11.3%1969$1,45251.5%91.6%2.5%
East Hills1.9831.06.6%66.2%7.1%1938$1,40562.8%98.8%4.4%
South East Community3.1825.931.3%73.1%6.9%1951$1,08913.7%80.1%11.1%
Midtown-Grand Rapids1.9029.410.9%60.9%8.5%1968$1,57359.7%98.9%3.8%
Madison Area3.0729.825.9%63.1%5.3%1943$95122.9%81.7%1.1%
Highland Park2.4832.114.7%33.6%8.6%1959$1,43145.4%98.0%7.5%
John Ball Park2.5832.55.6%31.3%11.0%1942$1,39549.8%96.5%6.7%
Roosevelt Park3.0327.333.6%69.0%6.3%1946$1,26313.1%58.3%9.2%

All figures 2020–24.

Neighborhoods with similar populations: Villa del Carmen, Ponce, PR · United Westwood, San Antonio, TX · University South, Palo Alto, CA · Liberia, Hollywood, FL · Larrymore Lawns, Norfolk, VA · Lamberts Point, Norfolk, VA · Urbanizacion Atlantic View, San Juan, PR · Kensington, Coral Springs, FL · Urbanizacion Las Vegas, Catano, PR · Jordan Meadows, Salt Lake City, UT

About these numbers

Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up Heartside-Downtown. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.

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