Population 23,069 · Census ACS 2020–24
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Population and households in River Falls
Household size in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 2.48 | 2.58 | 2.45 | 2.68 |
| 2010–14 | 2.48 | 2.61 | 2.47 | 2.73 |
| 2015–19 | 2.49 | 2.63 | 2.43 | 2.71 |
| 2020–24 | 2.56 | 2.58 | 2.40 | 2.65 |
| Change | +0.09 | −0.00 | −0.06 | −0.03 |
The average household in River Falls has 2.56 people, a bit under the U.S. average of 2.65. Since 2006–10, household size has crept up from 2.48, even as the national average fell. Households are largest in the southeast and smallest in the north.
Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).
Median age in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 33.8 | 36.8 | 38.8 | 37.7 |
| 2010–14 | 32.4 | 37.8 | 39.9 | 38.6 |
| 2015–19 | 34.4 | 38.6 | 40.9 | 39.6 |
| 2020–24 | 35.1 | 39.2 | 41.4 | 40.1 |
| Change | +1.3 | +2.5 | +2.6 | +2.3 |
River Falls is young: half of its residents are under 35.1, compared with a national median of 40.1. The population tilts toward young adults, many of them living alone or as couples. Since 2006–10, the median age has climbed from 33.8, as it has nationally. Of the 200 Wisconsin cities with 5,000+ people, only three are younger.
Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).
Single-parent households in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 8.1% | 10.2% | 10.4% | 12.3% |
| 2010–14 | 7.7% | 10.6% | 10.5% | 12.3% |
| 2015–19 | 7.4% | 9.9% | 10.0% | 11.6% |
| 2020–24 | 8.0% | 9.8% | 9.8% | 11.6% |
| Change | −0.1 pts | −0.4 pts | −0.6 pts | −0.6 pts |
Single-parent households are relatively rare in River Falls: 8.0% of households, against 11.6% nationally. The single-parent share is little changed from 2006–10, while the national share fell.
Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).
Housing in River Falls
Renters in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 33.8% | 27.3% | 30.5% | 33.3% |
| 2010–14 | 38.9% | 29.6% | 32.3% | 35.6% |
| 2015–19 | 37.6% | 30.0% | 33.0% | 36.0% |
| 2020–24 | 32.7% | 29.3% | 32.2% | 34.8% |
| Change | −1.1 pts | +2.0 pts | +1.6 pts | +1.5 pts |
Renting in River Falls is about as common as it is nationally: 32.7% of households rent, against 34.8%. Renters make up a bigger share here than in the Minneapolis area overall (29.3%). Among owners, 33.6% have paid off their mortgages, below the national share of 39.8%. The renter share is down 1.1 points from 2006–10, even as the national share rose.
Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).
Vacant homes in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 9.4% | 7.0% | 10.5% | 11.4% |
| 2010–14 | 5.4% | 6.2% | 10.6% | 11.4% |
| 2015–19 | 5.1% | 5.5% | 10.1% | 11.1% |
| 2020–24 | 6.3% | 5.7% | 9.2% | 9.6% |
| Change | −3.2 pts | −1.3 pts | −1.3 pts | −1.8 pts |
Fewer homes sit empty in River Falls than nationally: 6.3%, against 9.6% for the U.S. The Minneapolis area as a whole looks much the same. Vacancy is down 3.2 points from 2006–10, mirroring the country.
Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).
Age of homes in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 1978 | 1975 | 1970 | 1974 |
| 2010–14 | 1980 | 1976 | 1971 | 1975 |
| 2015–19 | 1984 | 1977 | 1972 | 1977 |
| 2020–24 | 1987 | 1980 | 1974 | 1980 |
| Change | +9 | +4 | +5 | +6 |
Homes in River Falls are newer than the national norm: the median home was built in 1987, versus 1980 across the U.S. The median year built has moved up from 1978 in 2006–10, a sign of steady new building. The newest homes are mostly in the northeast, the oldest in the center.
Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).
Rent in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | $886 | $1,007 | $758 | $965 |
| 2010–14 | $796 | $1,077 | $821 | $1,040 |
| 2015–19 | $892 | $1,258 | $904 | $1,213 |
| 2020–24 | $1,280 | $1,603 | $1,139 | $1,571 |
| Change | +$394 | +$597 | +$380 | +$606 |
The median renter in River Falls pays $1,280 a month for rent and utilities, below the national median of $1,571. Rents are up $394 a month from 2006–10, a 44% rise, a slower climb than the nation's. The typical renter here spends 24.0% of household income on rent, comfortably under the 30% mark often used to define affordable rent, and a smaller share than renters pay nationally. The priciest rents are in the northeast; the most affordable are in the center.
Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).
Education in River Falls
Bachelor's degrees in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 37.0% | 37.2% | 26.5% | 28.4% |
| 2010–14 | 40.3% | 39.1% | 28.0% | 29.6% |
| 2015–19 | 41.5% | 41.8% | 30.4% | 32.1% |
| 2020–24 | 43.4% | 45.4% | 33.6% | 35.6% |
| Change | +6.4 pts | +8.1 pts | +7.0 pts | +7.2 pts |
College degrees are more common in River Falls than nationally: 43.4% of adults 25 and older have a bachelor's or higher, against 35.6%. Since 2006–10, the share with a degree has risen 6.4 points, in line with the national trend. College graduates are most concentrated in the west and least in the east.
Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
High school graduates in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 93.9% | 92.4% | 89.5% | 84.9% |
| 2010–14 | 96.6% | 92.9% | 90.7% | 86.1% |
| 2015–19 | 96.1% | 93.5% | 92.1% | 87.7% |
| 2020–24 | 98.5% | 94.0% | 93.3% | 89.3% |
| Change | +4.6 pts | +1.6 pts | +3.8 pts | +4.3 pts |
Finishing high school is nearly universal in River Falls: 98.5% of adults 25 and older have a diploma or equivalent, well above the national rate of 89.3%. The share with a diploma is up 4.6 points from 2006–10, mirroring the country. Of the 200 Wisconsin cities with 5,000+ people, only ten have a higher share of high school graduates.
High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
Jobs in River Falls
| Period | River Falls | Minneapolis area | Wisconsin | U.S. |
|---|---|---|---|---|
| 2006–10 | 5.9% | 6.7% | 6.7% | 8.1% |
| 2010–14 | 5.6% | 6.8% | 7.3% | 9.4% |
| 2015–19 | 2.6% | 3.6% | 3.7% | 5.6% |
| 2020–24 | 3.0% | 4.0% | 3.3% | 5.4% |
| Change | −2.9 pts | −2.7 pts | −3.4 pts | −2.7 pts |
Unemployment in River Falls has been low: just 3.0% of the labor force was out of work and looking, well below the national rate of 5.4%. Unemployment is down 2.9 points from 2006–10, as it has nationally. Because the Census pools five years of responses (2020–24), these rates smooth over short swings and lag the current job market.
Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).
River Falls compared with nearby cities
| City | Household size | Median age | Single parents | Renters | Vacant homes | Median year built | Median rent | Bachelor's degree | High school diploma | Unemployment |
|---|---|---|---|---|---|---|---|---|---|---|
| River Falls | 2.56 | 35.1 | 8.0% | 32.7% | 6.3% | 1987 | $1,280 | 43.4% | 98.5% | 3.0% |
| St. Marys Point | 2.47 | 51.6 | 3.6% | 4.0% | 5.6% | 1970 | $1,387 | 51.6% | 97.5% | 2.4% |
| Lake St. Croix Beach | 2.46 | 51.8 | 3.7% | 4.2% | 5.7% | 1969 | $1,313 | 50.9% | 97.3% | 2.3% |
| Roberts | 2.77 | 37.6 | 8.1% | 21.6% | 3.7% | 1998 | $1,616 | 35.0% | 96.7% | 1.3% |
| Beldenville | 2.63 | 43.7 | 6.3% | 11.9% | 6.3% | 1979 | $1,035 | 32.9% | 94.2% | 1.5% |
| Hudson | 2.47 | 42.4 | 7.9% | 22.4% | 4.2% | 1992 | $1,527 | 49.3% | 96.7% | 3.1% |
| Lakeland Shores | 2.18 | 51.9 | 5.1% | 16.9% | 2.8% | 1973 | $1,691 | 52.1% | 97.2% | 6.9% |
| Prescott | 2.31 | 44.4 | 6.9% | 26.7% | 6.4% | 1984 | $1,108 | 35.0% | 96.6% | 2.9% |
| El Paso | 2.54 | 43.7 | 5.2% | 12.5% | 5.8% | 1981 | $1,016 | 31.8% | 95.0% | 1.8% |
| Lakeland | 2.32 | 53.7 | 5.3% | 10.0% | 4.9% | 1979 | $1,631 | 44.9% | 98.1% | 3.6% |
| Afton | 2.56 | 50.9 | 2.2% | 1.6% | 4.0% | 1980 | $2,133 | 58.5% | 99.4% | 3.3% |
All figures 2020–24.
Cities with similar populations: Cohoes, NY · Wantagh, NY · Walker, LA · Darien, CT · Crest Hill, IL · Covington, WA · Corinth, TX · Corinth, MS · Corcoran, CA · Columbia Heights, MN
About these numbers
Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up River Falls. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.
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