Population 88 · Census ACS 2020–24
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Population and households in Willow
Household size in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 2.89 | 2.51 | 2.68 |
| 2010–14 | 2.06 | 2.51 | 2.73 |
| 2015–19 | 2.61 | 2.50 | 2.71 |
| 2020–24 | 2.30 | 2.48 | 2.65 |
| Change | −0.59 | −0.03 | −0.03 |
Willow is a place of small households, averaging 2.30 people against 2.65 for the U.S., which points to many singles, couples and roommates and relatively few children. Since 2006–10, household size has dropped from 2.89, but in a place this small, survey estimates can swing a lot from one release to the next.
Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).
Median age in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 38.5 | 37.9 | 37.7 |
| 2010–14 | 46.9 | 38.3 | 38.6 |
| 2015–19 | 42.7 | 38.8 | 39.6 |
| 2020–24 | 43.1 | 38.9 | 40.1 |
| Change | +4.5 | +1.0 | +2.3 |
The median resident of Willow is 43.1 years old, older than the national median of 40.1.
Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).
Single-parent households in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 4.5% | 10.8% | 12.3% |
| 2010–14 | 16.5% | 11.1% | 12.3% |
| 2015–19 | 2.6% | 10.9% | 11.6% |
| 2020–24 | 3.4% | 10.7% | 11.6% |
| Change | −1.1 pts | −0.1 pts | −0.6 pts |
Single-parent households are relatively rare in Willow: 3.4% of households, against 11.6% nationally.
Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).
Housing in Willow
Renters in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 27.1% | 31.1% | 33.3% |
| 2010–14 | 28.7% | 32.0% | 35.6% |
| 2015–19 | 19.6% | 32.0% | 36.0% |
| 2020–24 | 18.7% | 31.4% | 34.8% |
| Change | −8.4 pts | +0.3 pts | +1.5 pts |
Willow is largely a place of homeowners: only 18.7% of households rent, far below the national share of 34.8%. Owner-heavy areas like this tend to see less turnover. About three-quarters of owners (75.7%) have paid off their mortgages, well above the national share of 39.8%.
Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).
Vacant homes in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 27.7% | 11.3% | 11.4% |
| 2010–14 | 19.2% | 10.7% | 11.4% |
| 2015–19 | 28.0% | 11.6% | 11.1% |
| 2020–24 | 23.6% | 10.3% | 9.6% |
| Change | −4.1 pts | −1.1 pts | −1.8 pts |
Vacant homes make up 23.6% of the housing in Willow, far above the national rate of 9.6%. In resort and lake areas that usually means seasonal and vacation homes; elsewhere it can point to weak demand.
Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).
Age of homes in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 1950 | 1972 | 1974 |
| 2010–14 | 1957 | 1974 | 1975 |
| 2015–19 | 1954 | 1977 | 1977 |
| 2020–24 | 1965 | 1981 | 1980 |
| Change | +16 | +9 | +6 |
The housing in Willow is old by national standards: the median home dates to 1965, against 1980 for the U.S., so buyers will find more older houses, some of them due for updates.
Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).
Rent in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | $268 | $631 | $965 |
| 2010–14 | $184 | $692 | $1,040 |
| 2015–19 | $558 | $798 | $1,213 |
| 2020–24 | $729 | $1,000 | $1,571 |
| Change | +$462 | +$369 | +$606 |
The median renter in Willow pays $729 a month for rent and utilities, well below the national median of $1,571. Rent takes 14.8% of the typical renter's income, comfortably under the 30% mark often used to define affordable rent.
Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).
Education in Willow
Bachelor's degrees in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 11.6% | 26.8% | 28.4% |
| 2010–14 | 15.3% | 27.8% | 29.6% |
| 2015–19 | 16.9% | 29.4% | 32.1% |
| 2020–24 | 30.4% | 32.5% | 35.6% |
| Change | +18.7 pts | +5.6 pts | +7.2 pts |
College degrees are a little less common in Willow than nationally: 30.4% of adults 25 and older have a bachelor's or higher, against 35.6%. That is in line with the rest of South Dakota.
Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
High school graduates in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 69.5% | 89.9% | 84.9% |
| 2010–14 | 85.1% | 91.0% | 86.1% |
| 2015–19 | 89.0% | 91.8% | 87.7% |
| 2020–24 | 86.2% | 93.1% | 89.3% |
| Change | +16.7 pts | +3.2 pts | +4.3 pts |
About one in seven adults in Willow never finished high school, a bit more than nationally: 86.2% have a diploma or equivalent, against 89.3% across the U.S.
High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).
Jobs in Willow
| Period | Willow | South Dakota | U.S. |
|---|---|---|---|
| 2006–10 | 2.4% | 4.9% | 8.1% |
| 2010–14 | 6.4% | 4.9% | 9.4% |
| 2015–19 | 4.6% | 3.6% | 5.6% |
| 2020–24 | 1.6% | 3.1% | 5.4% |
| Change | −0.8 pts | −1.7 pts | −2.7 pts |
Unemployment in Willow has been low: just 1.6% of the labor force was out of work and looking, well below the national rate of 5.4%. Each figure pools five years of surveys (2020–24), so it describes that whole stretch rather than today's job market.
Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).
Willow compared with nearby cities
| City | Household size | Median age | Single parents | Renters | Vacant homes | Median year built | Median rent | Bachelor's degree | High school diploma | Unemployment |
|---|---|---|---|---|---|---|---|---|---|---|
| Willow | 2.30 | 43.1 | 3.4% | 18.7% | 23.6% | 1965 | $729 | 30.4% | 86.2% | 1.6% |
| Wetonka | 2.41 | 47.1 | 1.9% | 15.9% | 11.4% | 1969 | $867 | 33.6% | 92.6% | 2.4% |
| Leola | 2.27 | 43.2 | 2.4% | 19.8% | 22.2% | 1961 | $818 | 31.7% | 87.1% | 1.9% |
| Long Lake Colony | 2.62 | 47.3 | 2.2% | 15.1% | 3.0% | 1982 | $1,329 | 37.1% | 90.9% | 2.7% |
| Spring Creek Colony | 2.28 | 43.5 | 4.6% | 18.6% | 26.0% | 1971 | $546 | 28.1% | 83.0% | 1.0% |
| Westport | 2.51 | 50.3 | 2.5% | 10.5% | 4.2% | 1979 | $843 | 32.8% | 96.3% | 3.1% |
| Barnard | 2.42 | 46.7 | 8.1% | 8.5% | 14.8% | 1983 | $912 | 20.4% | 93.6% | 6.8% |
| Frederick | 2.71 | 39.5 | 7.1% | 11.5% | 26.3% | 1974 | $683 | 27.9% | 92.7% | 0.7% |
| Ordway | 2.45 | 49.2 | 5.1% | 9.0% | 8.2% | 1981 | $889 | 26.7% | 95.1% | 5.2% |
| Mina | 2.61 | 48.5 | 2.2% | 13.8% | 2.1% | 1982 | $1,199 | 36.4% | 92.8% | 2.7% |
| Long Lake | 2.25 | 43.7 | 4.5% | 19.4% | 26.0% | 1971 | $538 | 28.1% | 82.4% | 1.1% |
All figures 2020–24.
Cities with similar populations: Egnar, CO · Vesper, KS · Veo, IA · Venturia, ND · Venice, NE · Vealmoor, TX · Emmons, WV · Emmett, TN · Elderville, IL · Elba, LA
About these numbers
Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up Willow. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.
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