72404, AR Demographics

Population 29,942 · Census ACS 2020–24

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72404, AR map of median age by neighborhood
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Population and households in ZIP 72404

Household size in ZIP 72404

Household size, people per household
PeriodZIP 72404ArkansasU.S.
2006–102.702.542.68
2010–142.532.572.73
2015–192.632.552.71
2020–242.512.532.65
Change−0.18−0.00−0.03
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The average household in ZIP 72404 has 2.51 people, a bit under the U.S. average of 2.65. Since 2006–10, household size has dropped from 2.70, a much bigger shift than nationally. Households are largest in the west and smallest in the northeast.

Household size: the average number of people living in each occupied home. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25010).

Median age in ZIP 72404

Median age, years
PeriodZIP 72404ArkansasU.S.
2006–1033.037.937.7
2010–1435.638.738.6
2015–1934.739.539.6
2020–2437.039.640.1
Change+4.0+1.7+2.3
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ZIP 72404 is younger than the country as a whole: its median age is 37.0, against 40.1 nationally. Since 2006–10, the median age has climbed from 33.0, mirroring the country. Residents skew youngest in the east and oldest in the northwest.

Median age: the age that splits residents into two equal halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B01002).

Single-parent households in ZIP 72404

Single-parent households, % of households
PeriodZIP 72404ArkansasU.S.
2006–1012.5%12.5%12.3%
2010–1411.5%12.5%12.3%
2015–1911.5%12.3%11.6%
2020–2413.1%12.3%11.6%
Change+0.6 pts−0.2 pts−0.6 pts
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Single-parent households are a bit more common in ZIP 72404 than nationally: 13.1%, against 11.6%. Arkansas as a whole looks much the same. The single-parent share is up 0.6 points from 2006–10, even as the national share fell.

Single-parent households: households where one adult with no spouse present lives with children under 18. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B11003).

Housing in ZIP 72404

Renters in ZIP 72404

Renters, % of occupied homes
PeriodZIP 72404ArkansasU.S.
2006–1030.7%32.3%33.3%
2010–1433.2%33.5%35.6%
2015–1936.7%34.4%36.0%
2020–2436.7%33.6%34.8%
Change+5.9 pts+1.3 pts+1.5 pts
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Renting in ZIP 72404 is about as common as it is nationally: 36.7% of households rent, against 34.8%. Renters make up a bigger share here than in Arkansas as a whole (33.6%). Among homeowners, 34.1% have no mortgage at all, below the national share of 39.8%. The renter share has risen 5.9 points since 2006–10, a much bigger shift than nationally.

Renters: occupied homes that are rented rather than owned. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25003).

Vacant homes in ZIP 72404

Vacant homes, % of all homes
PeriodZIP 72404ArkansasU.S.
2006–107.3%13.4%11.4%
2010–146.0%13.9%11.4%
2015–198.2%14.4%11.1%
2020–248.6%13.1%9.6%
Change+1.3 pts−0.3 pts−1.8 pts
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About as many homes sit empty in ZIP 72404 as nationally: 8.6%, against 9.6%. The rate is lower than in Arkansas as a whole (13.1%). Since 2006–10, vacancy has edged up 1.3 points, even as the national rate fell.

Vacant homes: homes with no one living in them, including vacation homes and homes for sale or rent. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25002).

Age of homes in ZIP 72404

Age of homes, median year built
PeriodZIP 72404ArkansasU.S.
2006–10199419811974
2010–14199619831975
2015–19199819851977
2020–24200019881980
Change+7+6+6
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ZIP 72404 has newer housing than the country as a whole: the median home was built in 2000, versus 1980 nationally. The median year built has moved up from 1994 in 2006–10, a sign of steady new building. ZIP 72404 has newer homes than at least four in five Arkansas ZIP codes.

Age of homes: the year that splits the housing stock into older and newer halves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25035).

Rent in ZIP 72404

Rent, per month
PeriodZIP 72404ArkansasU.S.
2006–10$770$660$965
2010–14$1,043$718$1,040
2015–19$990$785$1,213
2020–24$1,204$1,007$1,571
Change+$435+$346+$606
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The median renter in ZIP 72404 pays $1,204 a month for rent and utilities, well below the national median of $1,571. Even so, rents here are higher than in Arkansas overall ($1,007). Rent has climbed $435 a month since 2006–10, up 56%, a slower climb than the nation's. Rent takes 26.8% of the typical renter's income, comfortably under the 30% mark often used to define affordable rent.

Rent: monthly rent plus the utilities renters pay themselves. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B25064).

Education in ZIP 72404

Bachelor's degrees in ZIP 72404

Bachelor's degrees, % of adults 25+
PeriodZIP 72404ArkansasU.S.
2006–1033.9%20.6%28.4%
2010–1436.8%21.8%29.6%
2015–1935.4%23.8%32.1%
2020–2436.2%26.2%35.6%
Change+2.2 pts+5.6 pts+7.2 pts
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College degrees are about as common in ZIP 72404 as nationally: 36.2% of adults 25 and older have a bachelor's or higher, against 35.6%. The share is higher than in Arkansas as a whole (26.2%). The share with a degree has risen 2.2 points since 2006–10, a smaller shift than nationally.

Bachelor's degrees: adults 25 and older with a bachelor's degree or higher. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).

High school graduates in ZIP 72404

High school graduates, % of adults 25+
PeriodZIP 72404ArkansasU.S.
2006–1090.5%82.6%84.9%
2010–1494.0%84.6%86.1%
2015–1992.4%86.6%87.7%
2020–2493.3%88.7%89.3%
Change+2.8 pts+6.1 pts+4.3 pts
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High school completion in ZIP 72404 is above the national rate: 93.3% of adults have a diploma, against 89.3%. The share with a diploma has risen 2.8 points since 2006–10, as it has nationally.

High school graduates: adults 25 and older with a high school diploma, GED or more. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B15003).

Jobs in ZIP 72404

Unemployment, % of the labor force
PeriodZIP 72404ArkansasU.S.
2006–105.8%7.7%8.1%
2010–144.5%8.4%9.4%
2015–194.2%5.2%5.6%
2020–244.4%5.1%5.4%
Change−1.3 pts−2.6 pts−2.7 pts
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Unemployment in ZIP 72404 runs below the national rate: 4.4% of the labor force was out of work and looking, against 5.4% nationally. Unemployment is down 1.3 points from 2006–10, mirroring the country. Each figure pools five years of surveys (2020–24), so it describes that whole stretch rather than today's job market.

Unemployment: people looking for work as a share of everyone working or looking. Source: BestNeighborhood calculations from U.S. Census Bureau ACS 5-year block-group estimates (table B23025).

ZIP 72404 compared with nearby ZIP codes

ZIP codeHousehold sizeMedian ageSingle parentsRentersVacant homesMedian year builtMedian rentBachelor's degreeHigh school diplomaUnemployment
ZIP 724042.5137.013.1%36.7%8.6%2000$1,20436.2%93.3%4.4%
ZIP 724012.5934.621.0%47.2%12.6%1987$1,02027.8%89.3%7.0%
ZIP 724052.6336.27.5%32.0%7.2%2004$1,17437.5%89.7%1.5%
ZIP 724112.6637.613.3%38.7%4.2%1983$1,02215.5%89.0%1.4%
ZIP 724212.5038.213.8%20.4%18.9%1980$70825.4%75.5%1.0%
ZIP 724722.4538.514.4%43.8%12.6%1979$71011.5%78.1%6.0%
ZIP 724271.8664.221.4%23.4%31.4%1993$1,1160.8%80.2%1.9%
ZIP 724372.4137.312.8%28.0%9.9%1991$86218.7%89.2%5.2%
ZIP 724792.9234.811.7%22.5%23.4%1974$83313.3%85.6%5.0%
ZIP 724142.9442.510.4%13.1%9.4%1976$96927.2%83.9%0.9%
ZIP 723772.7241.21.9%16.7%18.0%1986$63624.5%84.8%4.9%

All figures 2020–24.

Zip codes with similar populations: 90302, CA · 32301, FL · 32809, FL · 35007, AL · 41018, KY · 43420, OH · 02072, MA · 55128, MN · 62226, IL · 68134, NE

About these numbers

Every figure on this page is a BestNeighborhood calculation from the Census Bureau's American Community Survey (ACS), built up from the Census block groups that make up ZIP 72404. Each ACS 5-year release pools five years of responses; this page shows the last 15 releases, 2006–10 through 2020–24. Neighboring releases share four of their five years, so they move gradually and small changes between them are within the survey's margin of error; in small places the lines can jump from one release to the next for the same reason. The maps show the same measures for each neighborhood, ranked against the whole country.

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