Best Places54728, WI Best Neighborhoods

2026–2027 edition · Data updated July 2026

Every neighborhood inside ZIP code 54728, scored on 40 measures of daily life and ranked to fit what matters to you. This page is for people who live here or already know they want to. To work out which city fits you best, start with the best places to live tool.

See the map of best neighborhoods

54728 ranks 17,111th of 33,110 U.S. zip codes on the BestNeighborhood index. It scores highest on cheap car insurance by a wide margin, and empty homes are the weak spot.

#17,111
of 33,110 zip codes
BestNeighborhood rank
Defaults weight crime safety, affordability, schools, and weather highest: the things hardest to change after a move
N/A
of 33,110 zip codes
Your rank
Set your priorities to see your rank

The best neighborhoods in 54728

Map of the best neighborhoods in the 54728 area, with better matches in green and worse matches in red
Click the map to explore
National median
Worse match Better match
Colorblind friendly off
Popular priorities:

BestNeighborhood is the only ranking that scores 40 measures of daily life neighborhood by neighborhood and lets you re-weight every one of them yourself.

54728's strengths and weaknesses

Top 10%Cheap car insurance
Each measure against the national median. Bars to the right beat the median; bars to the left fall short. Percentiles compare 54728 with other zip codes.

Where 54728 ranks high

  • Cheap car insuranceBetter than 91% of zip codes
  • Healthcare accessBetter than 87% of zip codes
  • Voter turnoutBetter than 86% of zip codes
  • Local economyBetter than 82% of zip codes
  • Low income/sales/gas taxBetter than 77% of zip codes

Where 54728 ranks low

  • Low vacancyBetter than only 8% of zip codes
  • Housing crash safetyBetter than only 12% of zip codes
  • Low property taxBetter than only 26% of zip codes
  • QuietBetter than only 27% of zip codes
  • Cell coverageBetter than only 34% of zip codes

What it costs to buy a home in 54728

A household needs to earn about $64,000 a year to comfortably buy the median 54728 home, at 20% down and today's 30-year rate. That is below the area's own median income of $75,027, so a typical household can afford the median home outright.

Income to buy the median home
$64,000
a year, at 20% down and today's 30-year rate
Estimated monthly payment
$1,491
principal, interest, tax, and insurance on a $233,226 home
Median rent
$1,026
a month, across all home sizes

Where the monthly payment goes

Principal & interest$1,189
Property tax$224
Homeowners insurance$78

Assumes a 20% down payment, a 6.6% 30-year fixed rate, and a 28% share of income going to the payment. The rate is the 2026-07-23 30-year fixed average, series MORTGAGE30US from the St. Louis Fed, which publishes Freddie Mac's weekly survey. Against the median home value, property tax uses 54728's effective rate of 1.15%, and insurance is estimated at 0.4% of home value a year.

Renting versus buying

At today's prices, buying tends to cost more than renting for about the first 9 years, then pulls ahead as rent keeps rising and the mortgage builds equity. The chart tracks the running cost of each.

Cumulative cost of renting versus owning the median home, first 10 years. Illustrative estimate.

Who lives in 54728

54728 runs older than the country, and households here run smaller than average.

Median age
51
older than the U.S. median of 41
Residents 65 and older
27%
versus 18% nationally
Average household
2.3
below the U.S. average of 2.6

Residents by age

Under 1816%
18 to 3416%
35 to 4919%
50 to 6421%
65 and older27%

Racial and ethnic makeup has its own map. See the race and diversity map for 54728.


Who works in 54728, and how

Work in 54728 centers on manufacturing and health care & social. Unemployment is low, and jobs are growing.

Work from home
9%
below the national average
Unemployment
3.6%
below the national average
Job growth
+2.3%
/y 2019-2023, near the national pace

Largest industries

Manufacturing19%
Health care & social16%
Retail trade13%
Construction11%
Education8%

How people get to work

  • Drive or carpool 87%
  • Work from home 9%
  • Transit, walk, or bike 4%

Life in 54728

54728 has more restaurants and bars per resident than 69% of zip codes. That concentrates in some parts of 54728 and thins out in others, which the map shows.

Places to eat and drink
32
restaurants, bars, and fast food, about 50.9 per 10,000 residents, more than 69% of zip codes

What the weather is like in 54728, month by month

54728 sees roughly 84 pleasant days a year. July highs average about 81 degrees. January highs sit near 25, with lows near 10. The comfortable stretch runs May through September.

Average daily high, mean, and low in degrees Fahrenheit, NOAA station data 2016 to 2025.
Show the monthly temperatures
MonthAvg highAvgAvg low
January25°17°10°
April54°42°33°
July81°70°59°
October58°47°39°

Flying in and out of 54728

The nearest airport, Chippewa Valley Regional, is about 32 miles away and is a small airport. The nearest major hub is Minneapolis-St Paul International/Wold-Chamberlain, about 82 miles away.

Nearest airport
EAU
Chippewa Valley Regional, about 32 miles
Airport size
Nonhub
330th-busiest in the US, 3 nonstop destinations
Average drive
46 min
from the area, with no traffic

The best schools in and around 54728

Schools across 54728 average a C+, better than 51% of zip codes.

Top elementary schools

Top middle schools

Top high schools

Grades come from K-12 test scores, with scores projected for schools missing data. See every 54728 school and its grade on SchoolGrade.


54728 measure by measure

Cards are ordered by how much each measure matters to you, so the ones you weighted highest come first. Expand to see every measure. Percentages compare 54728 against the other 33,109 zip codes.


Common questions about living in 54728

Is 54728 a good place to live?

Using BestNeighborhood's default rankings, 54728 ranks 17,111th of 33,110 zip codes. It scores highest on cheap car insurance, health care access, and civic engagement, and lowest on empty homes and an overheated housing market. How good it is for you depends on which of those you weight most, which the map lets you set.

Is 54728 expensive to live in?

The median home is worth $233,226. The overall cost of living runs about 2% below the national average. Set against a $75,027 median income, cost of living beats 39% of zip codes.

Is 54728 safe?

Yes, 54728 is safer than 76% of zip codes. Safety varies a lot by neighborhood. Crime costs an estimated $236 per resident a year.


Compare 54728 with other zip codes


Sources and methodology

Every measure on this page is scored for each neighborhood, then rolled up to 54728. Scores are absolute rather than ranked, which means a 60 in 54728 represents the same real quantity as a 60 anywhere else, and the ranking is a weighted average of those absolutes. The map colors come from a national scale calibrated against a population weighted random sample of 5,000 neighborhoods. That absolute scoring is what no other places-to-live ranking does: it puts a single neighborhood, a town, a metro, and a state on one scale, so the same 40 measures answer both which metro to move to and which street inside it to buy on. Read the full methodology.

54728 detail on BestNeighborhood maps:

  1. Walk Grade for 54728: walkability, transit, and biking, measured on the real street network rather than by straight line distance.
  2. Noise in 54728: road, rail, and aviation sound modeling calibrated against federal ground truth measurements.
  3. Conservative vs liberal map of 54728: precinct level election results apportioned to neighborhoods.
  4. Mobile and cell coverage in 54728: carrier by carrier coverage behind the cell score.

54728 detail on related sites:

  1. CrimeGrade: neighborhood crime rates behind the crime safety score.
  2. ISPreports.org: provider by provider internet availability and advertised speeds.
  3. CoverageWatch: the car insurance premiums behind the cheap car insurance score.

Federal and public data:

  1. U.S. Census Bureau American Community Survey: income, home value, rent, vacancy, commute time and mode, educational attainment, home age, age structure, household type, industry, and race.
  2. NOAA Global Surface Summary of the Day: the daily station record behind the monthly temperatures and the pleasant-day count.
  3. FAA Passenger Boarding Data: airport size and annual passenger counts.
  4. Freddie Mac Primary Mortgage Market Survey: the 30-year fixed rate used in the cost-to-buy estimate.
  5. FBI Crime Data Explorer: reported offenses behind the tangible crime cost estimate.
  6. U.S. EPA Air Quality System: five year average air quality index.
  7. FEMA National Risk Index: expected annual loss from natural hazards.
  8. CDC PLACES: disease burden, preventable risk, and barriers to care.
  9. National Center for Education Statistics: school enrollment and assessment inputs behind the school grade.
  10. FCC National Broadband Map: internet and wireless availability.
  11. U.S. Bureau of Labor Statistics: employment and job growth behind the local economy score.
  12. Religious activity uses a proprietary religious signal measurement.