72368 leans heavily Republican by roughly 46 points: about 27% of voters vote Democratic and 73% Republican.
About 47% of adults in 72368 typically vote, below the U.S. average of about 62%. Among adults in 72368, ~13% vote Democratic, ~34% Republican, and ~53% don't vote. The map below shows estimated turnout by block group.
How 72368 compares
Among zip codes within 15 miles, 72368 leans more Republican than 6 of 8 neighbors.
72368 runs about 14 points more Republican than Arkansas as a whole.
Politics vary noticeably by block within 72368. The southwest side is the most Republican-leaning (R+55) and the south side is the least Republican-leaning (R+31), a spread of about 24 points.
Why 72368 leans the way it does
This analysis examined 14,881 data points per zip code to find what predicts political lean and turnout. The items below are a few correlations that stood out for 72368, not a ranked or complete list of what matters most.
Rural areas vote Republican. About 5% of residents in 72368 live in densely developed areas, about 8 points below the Arkansas average of 13%. Low college attainment predicts Republican voting, and 72368 sits in the bottom quarter (about 14%, below 84% of zip codes).
Population density and Republican lean
Places with low population density tend to lean Republican; 72368, AR sits in the bottom quarter nationally on this measure.
Why turnout in 72368 looks the way it does
Areas with limited routine healthcare access turn out at lower rates. 72368 is in the bottom quarter nationally for routine-care measures such as insurance coverage, preventive screenings, and dental visits. High food insecurity lines up with lower turnout, and about 22% of adults in 72368 report food insecurity, above 83% of zip codes. Low high-school completion lines up with lower turnout, and about 85% of adults in 72368 have completed high school, below 81% of zip codes. Learn more about the findings and methodology on the political spectrum map.
Nearby Zip Codes
Zip Codes with Similar Populations
Sources and methodology
Precinct-level voting records used to fit the model come from Arkansas Secretary of State, Elections, distributed by the Voting and Election Science Team. Demographic inputs come from the U.S. Census Bureau (ACS 5-year estimates and the 2020 Decennial Census). Health and environmental inputs come from the CDC (PLACES and the Environmental Justice Index). Land cover comes from the USGS and EPA. Election-day and lead-up weather come from PRISM 4km daily grids and the NOAA Global Historical Climatology Network. Mail-voting and election-administration patterns come from the MIT Election Lab's Survey of the Performance of American Elections. Block-group crime detail comes from CrimeGrade. Internet data and modeling support provided by ISPreports.org.
Modeling and analysis by the BestNeighborhood data science team. Full methodology and findings: political spectrum map.
Methodology reviewed by the BestNeighborhood data team. Last updated May 2026.